Amazon Listing Images · Premium A+ Content · PSD template files
Purgrün, a plant fertilizer brand with 200+ products
Amazon listing design as a scalable system for a German plant brand. What started as a single project became an ongoing partnership across multiple campaigns.
The starting point
Purgrün is a German plant brand founded in 2022 that grew quickly from the start. With over 200 products in their catalog the brand was already well established in the market. But the design of their Amazon listings hadn't kept up with the pace of their growth.
The team wanted to change that: professional listing images that truly reflect the quality of the brand. And more than just one listing. They needed a system that could scale with their catalog.
The goal
A listing design that doesn't just work for one product, but serves as a template for the entire catalog. Future products should be adaptable in-house, without having to commission a designer every time.
The approach
For the hemp palm fertilizer I designed a complete listing: 7 listing images with clear infographics, Premium A+ Content for desktop and mobile. The design is deliberately structured so it can be carried across to other products.
With the final Photoshop files the Purgrün team has a template they can adapt for new products themselves. An investment that pays off with every new product in the catalog.
With the final Photoshop files the Purgrün team has a template they can adapt for new products themselves. An investment that pays off with every new product in the catalog.
Premium A+ Content slider with 3 images
The result
What started as a single project became an ongoing collaboration. After the hemp palm fertilizer came further projects: a hero image for the purgruen.de online shop and another listing design for a different fertilizer brand. Another collaboration is already in the works.
The listing design was also carried directly into their own online shop. One template, many applications.
The listing design was also carried directly into their own online shop. One template, many applications.
PURGRÜN'S FEEDBACK
Testimonial
"Working with Marina was outstanding. She quickly understood what we were looking for, brought it to life creatively and took our Amazon listing to a completely new level. We especially appreciated her reliability, her eye for design and the smooth communication throughout."
Visit the Purgrün shop:
www.purgruen.de
